Rose Bowl Game: Hotel Guide
CFP Quarterfinals · Rose Bowl Stadium — Pasadena, CA · January
Pasadena's Old Town hotels sell out around the Rose Parade and game, so many fans stay in Glendale, Burbank, or downtown LA and shuttle in early. Book a free-cancellation room the day the matchup is announced — bowl-city rates only move up from selection day.
See hotel deals for the Rose Bowl Game →
Quick facts
- Game Rose Bowl Game
- Round CFP Quarterfinals
- Venue Rose Bowl Stadium
- Timing Friday, January 1, 2027 (traditional New Year's Day slot); a CFP quarterfinal in the 2026-27 rotation
- Tie-ins Big Ten vs. Pac-12 legacy / CFP
FAQ
When is the Rose Bowl Game?
Friday, January 1, 2027 (traditional New Year's Day slot); a CFP quarterfinal in the 2026-27 rotation Exact kickoff times are announced with the matchups; hotel demand starts moving the moment the participating teams are selected in early December.
When should I book a hotel for the Rose Bowl Game?
Book a refundable rate the day your team accepts the bid — fan bases get roughly three weeks' notice, and Pasadena rates climb steadily from selection day to kickoff. Free-cancellation bookings let you lock today's price with no risk.